However, this is super-sensitive data, and somefitness apps dont handle it with the care that they should.
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They certainly can serve an important purpose.
Unfortunately, data stored in fitness apps can also be susceptible todata breaches and theyre bad news.
Check out our guide to data breaches to learn more.
As for why, well, the usual reason is for the sake of improving the apps performance.
The anonymization process isnt always perfect vulnerabilities and mistakes happen.
Think harassment,phishing scams, and even stalking.
Then, there are the data brokers.
Its good business for them and especially true of free fitness apps.
How else do you expect them to turn a profit?
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