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Called AI Site-Chat, this feature is designed to serve as a virtual agent for customers.
There are two major ways businesses can benefit from integrating AI Site-Chat, Wix further elaborated.
One is the obvious - boosting customer experience by being available 24/7.
AI Site-Chat is available to Wix users in English.
Comment from the expert
Owain covers everything website builder related at TechRadar.
This is the latest in a long string of AI-powered tool and feature releases from Wix.