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Its even integrated into theRay-Ban Meta glasses.
New features are being added to Meta AI all the time.
Read on to find out what it can do.
This article was correct as of March 2025.
AI tools are updated regularly and it is possible that some features have changed since this article was written.
Some features may also only be available in certain countries.
What is Meta AI?
Meta pitches it as a way to learn, create and connect in new ways.
Like rival chatbotsGeminiandChatGPT, Meta AI is built on a large language model.
Trained on terabytes of data, it can hold real-time conversations and respond to requests written in natural language.
There are several versions of Metas open-source Lama 3.2 model, including multimodal variants which can process images.
What can you use Meta AI for?
At its core, Meta AI is a conversational chatbot that can answer queries.
If Meta AI learns that youre vegetarian, for example, its recipe suggestions will reflect that.
Meta AI is also a creative tool.
Editing powers let you add and remove things from existing images, as well as changing backgrounds.
Plus it can identify details in photos that you take.
Outside of the chat interface, in-context assistance augments how you use Metas apps.
You might see prompt suggestions beneath a content link on Facebook, for example.
What cant you use Meta AI for?
While its a multi-faceted tool, Meta AI is tightly woven into Metas family of apps.
It isnt yet an independent AI assistant.
Thats reflected in the capabilities of its tools.
Equally, while it can offer useful summary information, it doesnt have the deep research skills ofChatGPTor Gemini.
How much does Meta AI cost?
Meta AI is currently free for anyone to use.
Where can you use Meta AI?
Meta AI can be accessed through Facebook, Messenger, Instagram and WhatsApp.
Youll find the chatbot available wherever theres a chat interface.
Its contextual integrations will appear in different places depending on the platform that youre using.
Meta AI is also available on the web atmeta.ai.
Meta is reportedly working on astandalone smartphone app.
Meta AI isnt available in the EU at present.
Is Meta AI any good?
We havent fully tested Meta AI, but our first experience with it was a positive one.
We found it able to understand and follow the context of spoken queries, even when we interrupted it.
It wasnt entirely glitch-free, though.
More recently,we tested Meta AI with Ray-Bans Meta glassesand found it inconsistent but powerful when it worked.
Its level of comprehension was impressively human-like.
Meta AI is an evolving work in progress.
Like most AI assistants, its responses need to be taken with a pinch of salt.
Because its baked right in to Instagram and Facebook, its an ideal AI tool for influencers.
