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The EU is officially out of control.
Thereby stripping Apple bit by bit of its competitive advantage.
I know many cheer these changes.
Why should Apple force people to use its App Store or its now retired lightning cable?
Apple has complied but also warned about the dangers of such compliance.
When the EU forced sideloading, Apple promised, “the risks will increase.”
Its bad for our products and for our European users.
As I’m sure you could gather from the tone, Apple is fed up.
Let’s zero in on AirDrop as an example.
It did require some learning.
Apple has since vastly improvedAirDrop controls.
They were usually shocked and deeply appreciative.
The two later merged to become justQuick Share.
But this is what the EU is demanding of Apple.
It must make it possible for competitors to compete with Apple on its own platform, and why?
Because apparently, they cannot do it without the EU’s help.
I actually do not think that’s true.
If the EU wants to slap Apple, let them.
In the EU’s world, there is no difference between competitors.
Yes, that does in a way define which smartwatch and earbuds I use.
But, for more than 20 years, it had no impact on the laptop I carried.
You pay a premium for the best programming, the best products, and the best interoperability.
I love many Samsung, Google, OnePlus, andMicrosoftproducts and there is nothing wrong with a non-homogenous setup.
There should not, however, be an issue with all-Apple-all-the-time.
There was no harm here, just some small companies whining because they weren’t winning.
Put another way, when the EU sneezes, we all catch a cold.
