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AI integration threat?
These numbers suggest AI-driven search platforms are gaining ground, but at nowhere near the scale of Google.
Even if AI search adoption accelerates, it would take years before it could significantly challenge the traditional model.
Microsoft’s Bing has also integratedAI toolsinto its search experience, hoping to draw users away from Google.
However, its incremental growth shows that AI alone is not enough to disrupt established habits.
While other brands are integrating AI to fight against Google, the tech giant is not folding its arms.
It has rolled out AI-driven features likeAI Overviewsand Gemini 2.0, which have helped it maintain its edge.
Although AI-generated responses provide a new way to access information, they do not fully replace traditional search.
For now, Google remains unshaken at 24 times the size of its nearest rival.